The structural relationship among students’ perceptions of sales-related skills, sales careers, and views of others and the intention to pursue sales careers in Malaysia: the mediating effect of feelings towards selling

Companies are increasingly looking for sales professionals. However, most university students are hesitant to consider sales as a prospective job option after graduation. Understanding the determining factors that influence graduates’ willingness to work in sales in Malaysia is critical in persuad...

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Bibliographic Details
Main Authors: Nor Asiah Omar, Nadzirah Rosli, Syed Shah Alam, Abu Hanifah Ayob, Muhamad Azrin Nazri
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2023
Online Access:http://journalarticle.ukm.my/21739/1/pengurusan_67-15.pdf