eMarketing Netpreneur: a marketing system module for empowering entrepreneur

Marketing is imperative for business survival and sustainability. However, most entrepreneurs face challenges in establishing their business due to their limited marketing knowledge. A good product will only sell itself with efforts to be introduced and promoted to the market. Entrepreneurs also hav...

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Bibliographic Details
Main Authors: Muhammad Aqil Fahruddin, Maryati Mohd Yusof
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2023
Online Access:http://journalarticle.ukm.my/23319/1/09%20-.pdf