Functional service quality satisfaction of islamic and conventional credit card users in Malaysia
The objective of this paper is to deepen the understanding of customers’ satisfaction among credit card users. The study employs the Servperf model to evaluate the functional service quality dimensions of satisfaction of credit card users of Islamic versus conventional banking in Malaysia. The com...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2014
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| Online Access: | http://journalarticle.ukm.my/7567/1/7118-18216-1-SM.pdf |