Competitive advantage through information technology innovation adoption by small and medium enterprises in Malaysia
The Information Technology concept is considered as a powerful competitive weapon in the modern economy. This paper seeks to explain the impact of information technology innovation on a competitive advantage; the barriers and the benefits companies gain from adopting and using these innovations. Thi...
| Main Authors: | , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://eprints.um.edu.my/12782/1/3B.PAPER_%2338.pdf |