Students' experiential motives and intention to play online games

This study aims to examine the linkages between students' multi-dimensional experiential motives and intention to use online games. The study uses convenience sampling technique for sample selection of 210 respondents. Their participation was purely voluntary. Social affiliation was found as th...

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Bibliographic Details
Main Authors: Fung, Pang ka, Tan, Huan Shee, Thilagawathy Sankaran, Ravin Nagarajan, Chan, Mary Siew Choo, Aydawaty Mohd Ali
Format: Chapter In Book
Language:English
Published: IGI Global 2016
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/20079/1/Students%20experiential%20motives%20and%20intention%20to%20play%20online%20games.pdf