Cellular phone users’ experiences towards online shopping
This study aims to examine cellular phone users’ motivating factors towards online shopping. 100 university students located in Klang Valley, Malaysia were involved as the respondents. They were required to complete a set of questionnaire and had to own a cellular phone in order to be selected as sa...
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| Format: | Article |
| Language: | English |
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v. 2, n. 1, p. pp. 38-45, jan. 2011
2011
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| Online Access: | https://eprints.ums.edu.my/id/eprint/21666/1/Cellular%20phone%20users%E2%80%99%20experiences%20towards%20online%20shopping.pdf |