Islamic Credit Card Adoption: Empirical Evidence From Malaysia
The aim of this study is to investigate the factors determining the Malaysian bank customers’ behavioral intention to use Islamic credit card. Drawing from the Theory of Reasoned Action (TRA), this study proposes a modified and simplified model to examine the acceptance factors of attitude, subjecti...
Main Authors: | , , , , , , |
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Format: | Article |
Language: | English English |
Published: |
2014
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/21968/1/Islamic%20Credit%20Card%20Adoption.pdf https://eprints.ums.edu.my/id/eprint/21968/7/Islamic%20Credit%20Card%20Adoption%2C%20Empirical%20Evidence%20From%20Malaysia.pdf |