Frezhub: From farm to fork
This study reveals in order to avoid the dumping of farm produce and loss of regular market during the pandemic crisis, smallholder farmers demonstrate alternative distribution strategies to sustain their business, including distributing their produce through the local runner and marketing via socia...
Main Authors: | Noor Fzlinda Fabeil, Khairul Hanim Pazim@Fadzim, Juliana Langgat, Norhayati Daut |
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Format: | Proceedings |
Language: | English English |
Published: |
Readers Insight Publisher
2021
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/32435/2/Frezhub%2C%20From%20farm%20to%20fork.ABSTRACT.pdf https://eprints.ums.edu.my/id/eprint/32435/1/Frezhub%2C%20From%20farm%20to%20fork.pdf |
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