An exploratory study of the social media marketing role in measuring business performance among student entrepreneurs
The purpose of this research is to examine the social media marketing roles in measuring business performance among student entrepreneurs. Secondly, to analyse which social media platform is often used by students to sell and promote their business. Due to a pandemic outbreak, students are unable to...
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| Format: | Article |
| Language: | English English |
| Published: |
Academic Inspired Network (AIN)
2021
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/32778/1/An%20exploratory%20study%20of%20the%20social%20media%20marketing%20role%20in%20measuring%20business%20performance%20among%20student%20entrepreneurs.pdf https://eprints.ums.edu.my/id/eprint/32778/2/An%20exploratory%20study%20of%20the%20social%20media%20marketing%20role%20in%20measuring%20business%20performance%20among%20student%20entrepreneurs%20_ABSTRACT.pdf |
Internet
https://eprints.ums.edu.my/id/eprint/32778/1/An%20exploratory%20study%20of%20the%20social%20media%20marketing%20role%20in%20measuring%20business%20performance%20among%20student%20entrepreneurs.pdfhttps://eprints.ums.edu.my/id/eprint/32778/2/An%20exploratory%20study%20of%20the%20social%20media%20marketing%20role%20in%20measuring%20business%20performance%20among%20student%20entrepreneurs%20_ABSTRACT.pdf