Behind the choices: Loss aversion's impact on students' course selection

This study investigates how the concept of loss aversion affects the decision-making process of students when they choose their courses at Universiti Malaysia Sabah. The primary focus of this research is to understand the impact of factors such as individual interests, career aspirations, and the re...

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Bibliographic Details
Main Authors: Zaiton Osman, Izyanti Awang Razli, Phang Ing @ Grace
Format: Article
Language:English
English
Published: Malaysian Journal of Social Sciences and Humanities (MJSSH) 2023
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/37993/1/ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/37993/2/FULL%20TEXT.pdf