Heterogeneous consumer preference for certified palm oil sustainability attributes: evidence from stated preference survey

Consumers’ concern on the adverse effect of the palm oil have contributed towards setting sustainability standard and certification of the palm oil. Choice experiment study was conducted to evaluate consumers’ preference for sustainable palm oil supply chain model with environmental attributes. Ther...

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Bibliographic Details
Main Authors: Dauda, Suleiman Alhaji, Sidique, Shaufique Fahmi, Tey, Yeong Sheng, Djama, Marcel
Format: Article
Published: Sciendo 2022