E-service quality model for assessing customer satisfaction of mobile banking application
The increasing growth of mobile device users, as well as the reduction in mobile data charges, have given way for the provision of mobile banking services. Banks are now extending their services from the traditional face-to-face banking interactions to a self-service system. Although mobile banki...
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Format: | Thesis |
Language: | English |
Published: |
2021
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Online Access: | http://psasir.upm.edu.my/id/eprint/104000/1/JUDE%20NDUBUISI%20OWUAMANAM%20-%20IR.pdf |