Influence of relationship marketing on paddy farm performance in Bangladesh
Nowadays, many firms/individuals are moving towards business relationships, becoming closer, and developing business ties with their business partners in the supply chain. Relationship marketing could underpin strategic marketing to minimize economic problems and enhance performance. It is considere...
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| Format: | Thesis |
| Language: | English |
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2021
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| Online Access: | http://psasir.upm.edu.my/id/eprint/104550/1/FP%202022%204%20IR.pdf |