Correlates of Public Relations Practitioners' Role Types in Malaysia
The objectives of this study were (1) to determine the role types that could be used to describe the PRPs' roles in their organisations in Malaysia and (2) to determine the relationships between selected personal factors, organisational factor sand psychological factors with the role types...
Main Author: | |
---|---|
Format: | Thesis |
Language: | English English |
Published: |
1993
|
Subjects: | |
Online Access: | http://psasir.upm.edu.my/id/eprint/11107/1/FPP_L_1993_10_A.pdf |