Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Mina...
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Format: | Article |
Language: | English |
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Canadian Center of Science and Education
2008
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Online Access: | http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf |
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author | Heryanto Paim, Laily Hashim, Ahmad Hariza Haron, Sharifah Azizah |
author_facet | Heryanto Paim, Laily Hashim, Ahmad Hariza Haron, Sharifah Azizah |
author_sort | Heryanto |
collection | UPM |
description | The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Minangkabau and Chinese consumption models. The sample size amount 216 customers consisted of Minangkabau would amount to 162 persons and Chinese would amount to 54 persons. Systematic sampling is applied in this study as it often yields sampling error which is smaller. Data analysis technique is use consisted of factor analysis and logistic regression. The result of logistics regression test for credit and saving products show partial significance at probability level of .050 and result of Hosmer and Lemershow Goodnes-of-Fit test show total significance at .050. Test result of ANOVA indicates that there is ethnic difference in the consumption of financial products. Cultural factor, saving and credit perception very much determine the consumption of ethnic Minangkabau and Chinese. |
first_indexed | 2024-03-06T07:29:20Z |
format | Article |
id | upm.eprints-13770 |
institution | Universiti Putra Malaysia |
language | English |
last_indexed | 2024-03-06T07:29:20Z |
publishDate | 2008 |
publisher | Canadian Center of Science and Education |
record_format | dspace |
spelling | upm.eprints-137702022-05-19T06:26:14Z http://psasir.upm.edu.my/id/eprint/13770/ Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra Heryanto Paim, Laily Hashim, Ahmad Hariza Haron, Sharifah Azizah The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Minangkabau and Chinese consumption models. The sample size amount 216 customers consisted of Minangkabau would amount to 162 persons and Chinese would amount to 54 persons. Systematic sampling is applied in this study as it often yields sampling error which is smaller. Data analysis technique is use consisted of factor analysis and logistic regression. The result of logistics regression test for credit and saving products show partial significance at probability level of .050 and result of Hosmer and Lemershow Goodnes-of-Fit test show total significance at .050. Test result of ANOVA indicates that there is ethnic difference in the consumption of financial products. Cultural factor, saving and credit perception very much determine the consumption of ethnic Minangkabau and Chinese. Canadian Center of Science and Education 2008-11 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf Heryanto and Paim, Laily and Hashim, Ahmad Hariza and Haron, Sharifah Azizah (2008) Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra. International Journal of Business and Management, 3 (11). pp. 35-71. ISSN 1833-3850; ESSN: 1833-8119 https://www.ccsenet.org/journal/index.php/ijbm/article/view/904 10.5539/ijbm.v3n11p35 |
spellingShingle | Heryanto Paim, Laily Hashim, Ahmad Hariza Haron, Sharifah Azizah Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title | Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title_full | Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title_fullStr | Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title_full_unstemmed | Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title_short | Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra |
title_sort | consumption model of financial products among minangkabau chinese in bank nagari sumatra |
url | http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf |
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