Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra

The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Mina...

Full description

Bibliographic Details
Main Authors: Heryanto, Paim, Laily, Hashim, Ahmad Hariza, Haron, Sharifah Azizah
Format: Article
Language:English
Published: Canadian Center of Science and Education 2008
Online Access:http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf
_version_ 1825945299815759872
author Heryanto
Paim, Laily
Hashim, Ahmad Hariza
Haron, Sharifah Azizah
author_facet Heryanto
Paim, Laily
Hashim, Ahmad Hariza
Haron, Sharifah Azizah
author_sort Heryanto
collection UPM
description The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Minangkabau and Chinese consumption models. The sample size amount 216 customers consisted of Minangkabau would amount to 162 persons and Chinese would amount to 54 persons. Systematic sampling is applied in this study as it often yields sampling error which is smaller. Data analysis technique is use consisted of factor analysis and logistic regression. The result of logistics regression test for credit and saving products show partial significance at probability level of .050 and result of Hosmer and Lemershow Goodnes-of-Fit test show total significance at .050. Test result of ANOVA indicates that there is ethnic difference in the consumption of financial products. Cultural factor, saving and credit perception very much determine the consumption of ethnic Minangkabau and Chinese.
first_indexed 2024-03-06T07:29:20Z
format Article
id upm.eprints-13770
institution Universiti Putra Malaysia
language English
last_indexed 2024-03-06T07:29:20Z
publishDate 2008
publisher Canadian Center of Science and Education
record_format dspace
spelling upm.eprints-137702022-05-19T06:26:14Z http://psasir.upm.edu.my/id/eprint/13770/ Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra Heryanto Paim, Laily Hashim, Ahmad Hariza Haron, Sharifah Azizah The purpose of the present study are first to analyze the differences in customer product preferences between Minangkabau and Chinese customers of Bank Nagari. Second, to determine factors affecting the use of Bank Nagari products among Minangkabau and Chinese customers. Third, to determine the Minangkabau and Chinese consumption models. The sample size amount 216 customers consisted of Minangkabau would amount to 162 persons and Chinese would amount to 54 persons. Systematic sampling is applied in this study as it often yields sampling error which is smaller. Data analysis technique is use consisted of factor analysis and logistic regression. The result of logistics regression test for credit and saving products show partial significance at probability level of .050 and result of Hosmer and Lemershow Goodnes-of-Fit test show total significance at .050. Test result of ANOVA indicates that there is ethnic difference in the consumption of financial products. Cultural factor, saving and credit perception very much determine the consumption of ethnic Minangkabau and Chinese. Canadian Center of Science and Education 2008-11 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf Heryanto and Paim, Laily and Hashim, Ahmad Hariza and Haron, Sharifah Azizah (2008) Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra. International Journal of Business and Management, 3 (11). pp. 35-71. ISSN 1833-3850; ESSN: 1833-8119 https://www.ccsenet.org/journal/index.php/ijbm/article/view/904 10.5539/ijbm.v3n11p35
spellingShingle Heryanto
Paim, Laily
Hashim, Ahmad Hariza
Haron, Sharifah Azizah
Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title_full Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title_fullStr Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title_full_unstemmed Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title_short Consumption model of financial products among Minangkabau & Chinese in Bank Nagari, Sumatra
title_sort consumption model of financial products among minangkabau chinese in bank nagari sumatra
url http://psasir.upm.edu.my/id/eprint/13770/1/Consumption%20model%20of%20financial%20products%20among%20Minangkabau%20%26%20Chinese%20in%20Bank%20Nagari%2C%20Sumatra.pdf
work_keys_str_mv AT heryanto consumptionmodeloffinancialproductsamongminangkabauchineseinbanknagarisumatra
AT paimlaily consumptionmodeloffinancialproductsamongminangkabauchineseinbanknagarisumatra
AT hashimahmadhariza consumptionmodeloffinancialproductsamongminangkabauchineseinbanknagarisumatra
AT haronsharifahazizah consumptionmodeloffinancialproductsamongminangkabauchineseinbanknagarisumatra