Institutionalizing Corporate Social Responsibility Within Corporate Communications In The Survey Of The Malaysian Organizations
Purpose - The purpose of this paper is to develop empirical measures of Asian corporate social responsibility (CSR) based on a David’s dual process model of CSR for Malaysian government linked corporations (GLC) and public listed companies (PLC). Design/methodology/approach - A survey consisting of...
| Main Authors: | , , |
|---|---|
| Format: | Conference or Workshop Item |
| Language: | English English |
| Published: |
2010
|
| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/17756/1/ID%2017756.doc |