Factors Influencing Intention to Adopt Online Journalism Among Journalists in Iran
This study focused on influential factors toward adoption of online journalism among journalists. The study was conducted to determine 1) the influence of perceived ease of use and usefulness on attitude to adopt online journalism; 2) the influence of colleagues on subjective norms to adopt online j...
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Format: | Thesis |
Language: | English English |
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2011
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Online Access: | http://psasir.upm.edu.my/id/eprint/20081/1/FBMK_2011_27_ir.pdf |