A business opportunity or dilemma?
This case presents an opportunity for students of business degree programs to assess and make cross-country market expansion decisions. The case put forth a scenario where a Small-and-Medium size Enterprise (SME) made a cross-border geographic expansion decision where short-term financial gains took...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2011
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| Online Access: | http://psasir.upm.edu.my/id/eprint/22819/1/Update%20on%20the%20management%20of%20Peripheral%20Arterial%20Disease.pdf |