The relationship between service quality and memorable tourism experience at Giant Panda Conservation Centre in Zoo Negara Malaysia
Service quality has always been the highlight in service-based sectors especially in the tourism sector where experience is their primary product. However, to be successful in this highly competitive tourism industry, bestowing visitors with great service quality and increase their positive memorabl...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Blue Eyes Intelligence Engineering & Sciences Publication
2019
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Online Access: | http://psasir.upm.edu.my/id/eprint/28232/1/The%20relationship%20between%20service%20quality%20and%20memorable%20tourism%20experience%20at%20Giant%20Panda%20Conservation%20Centre%20in%20Zoo%20Negara%20Malaysia.pdf |