Choice experiment (CE) in estimating the value of living heritage conservation in Melaka city

Choice experiment (CE) in estimating the value of living heritage conservation in Melaka city

There are two common methods for measuring 'Willingness to Pay' (WTP) in estimating the value of living heritage, namely the reveal preference (RP) and the stated preference (SP) method. However this paper aims to use another method called choice experiment (CE) method in said measurement....

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Bibliographic Details
Main Authors: Chiam, Chooi Chea, Radam, Alias, Abdul Rahim, Khalid, Yacob, Mohd Rusli
Format: Article
Language:English
Published: Melaka Museums Corporation and Faculty of Law, Universiti Kebangsaan Malaysia 2013
Online Access:http://psasir.upm.edu.my/id/eprint/28288/1/Choice%20experiment%20%28CE%29%20in%20estimating%20the%20value%20of%20living%20heritage%20conservation%20in%20Melaka%20city.pdf

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