Institutionalizing corporate social responsibility: effects on corporate reputation, culture, and legitimacy in Malaysia

Purpose: The purpose of this paper is to develop measures of Asian corporate social responsibility (CSR) based on David's dual process model for Malaysian government linked corporations (GLC) and publicly listed companies (PLC). Design/methodology/approach: A survey consisting was conducted and...

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Bibliographic Details
Main Authors: Abdullah, Zulhamri, Abdul Aziz, Yuhanis
Format: Article
Language:English
Published: Emerald Group Publishing 2013
Online Access:http://psasir.upm.edu.my/id/eprint/28294/1/Institutionalizing%20corporate%20social%20responsibility.pdf