Institutionalizing corporate social responsibility: effects on corporate reputation, culture, and legitimacy in Malaysia
Purpose: The purpose of this paper is to develop measures of Asian corporate social responsibility (CSR) based on David's dual process model for Malaysian government linked corporations (GLC) and publicly listed companies (PLC). Design/methodology/approach: A survey consisting was conducted and...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Emerald Group Publishing
2013
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Online Access: | http://psasir.upm.edu.my/id/eprint/28294/1/Institutionalizing%20corporate%20social%20responsibility.pdf |