Product development : from invention to innovation

In today's world we can see numerous product inventions around us. Starting from intangible to tangible products, all of them are derived from human inventive and creative ideas. The invention of the airplane by the Wright Brothers in 1903 is a process of inventive and creative thinking that pr...

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Bibliografische gegevens
Hoofdauteurs: Raja Ahmad Effendi, Raja Ahmad Azmeer, Baharuddin, Nasir
Formaat: Book Section
Taal:English
English
Gepubliceerd in: Universiti Putra Malaysia Press 2013
Online toegang:http://psasir.upm.edu.my/id/eprint/32199/1/Chapter%208.pdf