Dining at casual-typed restaurant: descriptive findings from Klang Valley, Malaysia

This study aimed to identify the pattern of consumption among casual dining restaurant customers in Klang Valley area, Malaysia. To achieve the objective, 800 questionnaires were distributed. Only 682 responses were accepted for further analysis. Data analysis was performed using Statistical Packag...

Full beskrivning

Bibliografiska uppgifter
Huvudupphovsmän: Ahmad, Faridah, Ungku Zainal Abidin, Ungku Fatimah, Ghazali, Hazrina, Othman, Mohhidin
Materialtyp: Conference or Workshop Item
Språk:English
Publicerad: 2015
Länkar:http://psasir.upm.edu.my/id/eprint/39942/1/39942.pdf