A preliminary study identifying factors of memorable tourism experience in Mulu National Park, Sarawak
This paper aims to identify potential factors of Memorable Tourism Experience (MTE) which is unique to Mulu National Park (MNP), Sarawak. Review of previous studies in the area of tourism experience and a qualitative research approach was chosen for this study as it offered an avenue to understand o...
Main Authors: | , , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
Institut Kajian Dasar Pertanian dan Makanan, Universiti Putra Malaysia
2015
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Online Access: | http://psasir.upm.edu.my/id/eprint/40947/1/40947.pdf |