Decision-making for product design definition method in the early stage of design process of a successful new product
Most product failure in the market is caused by the incompetence to integrate users’ requirements and preferences in the early stage of a new product development process. User involvement in the early stage of the design process is knowledgeable and opens possibilities for new product ideas, improve...
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| Format: | Article |
| Language: | English |
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Universiti Putra Malaysia Press
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/45450/1/20200630133820Paper_3.pdf |