Kansei: the creative mind in the visual analyzing process

Background: Emotions are complex conscious states that play an essential role in our daily lives. They have a great influence on human perception, particularly concerning our thinking, learning and decisions. In design, product emotion plays an important role in encouraging product quality and susta...

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Bibliographic Details
Main Author: Shaari, Nazlina
Format: Article
Language:English
Published: Korean Society of Design Science 2016
Online Access:http://psasir.upm.edu.my/id/eprint/54649/1/Kansei.pdf