Developing the roles that public relations play in supporting 3R activities by school teachers in Johor

Public relations (PR) practitioners mainly assumes technical and managerial roles in organizations. However, this study reveals that in order to implement the Reduce, Reuse and Recycle (3R) activities, PR practitioners must possess close rapport with the teachers who will ultimately educate the targ...

Full description

Bibliographic Details
Main Authors: Abdul Rahim, Shahrul Amir, Markom, Mohd Nasir, Syed Alsagoff, Syed Agil
Format: Article
Language:English
Published: Science Publishing Corporation 2018
Online Access:http://psasir.upm.edu.my/id/eprint/72233/1/IJET-18359.pdf