Model Development for Manufacturer Price and Retailer Service Competition in a Duopoly Common Retailer Channel
A model had been considered where there is price competition between two manufacturers and one retailer. Subsequently, this model was extended by including price competition between two manufacturers and two retailers. Moreover, price and service competition had been studied where there are two m...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2009
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| Online Access: | http://psasir.upm.edu.my/id/eprint/7338/1/FK_2009_20a.pdf |