Innovator - firm collaboration: the moderating role of transactional capacity (TC)
Product innovation’s success at research and development level, does not guarantee that it will lead to the success in commercialization stage. Despite the enormous research efforts, the commercialization rates of product innovation are still at an alarming level in many countries including Malaysia...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
ExcelingTech Publishers
2018
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| Online Access: | http://psasir.upm.edu.my/id/eprint/74692/1/Innovator-%20firm.pdf |