Knowledge, attitude and behavioural intention towards halal food product recall among Muslim consumers in the Klang Valley, Malaysia
The basic needs and essential to consumers is food. Muslim consumers have the right to get halal food for their consumption in order to preserve their faith. Therefore, it is important for Muslim consumers to ensure that only halal food is supplied to them. Besides, Muslim consumers are very concern...
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| Format: | Thesis |
| Language: | English |
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2018
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| Online Access: | http://psasir.upm.edu.my/id/eprint/79177/1/IPPH%202018%208%20ir.pdf |