Tourist behavioral loyalty: a comparison of first-time and repeat tourist in the UNESCO World Heritage Site (WHS) in Malaysia
The present study aims to investigate the structural relationships among food involvement, food knowledge, food experience, food image, destination image, overall satisfaction and behavioral loyalty across first-time and repeat tourist groups from the perspective of food tourism. The s...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sinop: Mustafa Daşkın
2019
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Online Access: | http://psasir.upm.edu.my/id/eprint/82658/1/Tourist%20behavioral%20loyalty.pdf |