Forecasting movie demand using exponential smoothing and Delphi methods

Forecasting movie demand using exponential smoothing and Delphi methods

This study investigated the quantitative and qualitative methods in forecasting movie demand which are total and split exponential smoothing and Delphi methods respectively. In quantitative study, the performance of total and split exponential smoothing was evaluated and compared to other exponentia...

Szczegółowa specyfikacja

Opis bibliograficzny
1. autor:	Mak, Kit Mun
Format:	Praca dyplomowa
Język:	English
Wydane:	2019
Hasła przedmiotowe:	Demand (Economic theory) Marketing
Dostęp online:	http://psasir.upm.edu.my/id/eprint/83102/1/FEP%202019%201%20ir.pdf

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