Institutionalizing and managing corporate reputation through communication leadership among leading communication and media government– linked companies
This study was conducted in exploring and examining the aspect of corporate reputation through communication leadership of the communication and media of Government-linked companies. It angled from the government control and the presence of new technological system, involving CEOs and senior managem...
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| Format: | Thesis |
| Language: | English |
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2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/85146/1/FBMK%202020%2044%20ir.pdf |