Moderating effect of gender on the relationship between TikTok usage and positive emotion among TikTok users in China
This study aims to identify the moderating effect of gender on the relationship between TikTok usage and positive emotion among TikTok users in China. As TikTok is a new emerging social media, there are few researches on TikTok usage and its association with positive emotion among TikTok users in Ch...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Human Resource Management Academic Research Society
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/86798/1/Moderating%20effect%20of%20gender%20on%20the%20relationship%20between%20TikTok%20%281%29.pdf |