Consumers' attitudes towards locally manufactured high involvement products: a systematic review
The increased level of market globalization has necessitated inculcation of positive attitudes towards locally manufactured high involvement products in consumers. While several governments are concerned about this, scholars have also given attention to this development and as a result, a need to as...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/88252/1/Consumers%E2%80%99%20attitudes%20towards%20.pdf |