Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
Along with the increasing sophistication of the banking industry and the era of smartphones and tablets, banking services and technology are showing tremendous growth. However, the numerous benefits brought by the use of mobile banking do not indicate that the consumers will be eager to adopt the ne...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Malaysian Consumer and Family Economics Association
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/88975/1/MOB.pdf |