Influence of customer orientation and internal marketing on job satisfaction among employees in banking industry in Lagos, Nigeria

The competitive nature and environment that banking industry operates has been the cardinal factor which has compelled them to focus their strength towards breeding customer-oriented employees through the engagement of internal marketing practice that will metamorphose to the employees’ job satis...

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Detalhes bibliográficos
Autor principal: Obodoechi, Acho Kenneth
Formato: Tese
Idioma:English
Publicado em: 2020
Assuntos:
Acesso em linha:http://psasir.upm.edu.my/id/eprint/90646/1/FPP%202020%2017%20IR.pdf