An examination of the sources of product information used by consumers when purchasing kitchen cabinet
Currently, there has been little studies on sources of product information when purchasing kitchen cabinet in Malaysia. This study is conducted to identify sources of product information important to consumers when purchasing kitchen cabinet and to compare preferences on sources of product informati...
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| Format: | Project Paper Report |
| Language: | English |
| Published: |
2018
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| Online Access: | http://psasir.upm.edu.my/id/eprint/91147/1/FH%202018%2053%20IR.pdf |