An investigation of adoption intention of halal traceability system among food SMEs
Purpose: The incredulity among Muslim consumers due to fake and doubtful halal logos has led to some querying the halal compliance and halal integrity among food small and medium enterprises (SMEs). By using the traceability systems consumers may track and trace the movement of food products availab...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Published: |
Emerald Group Publishing
2021
|