Performance Rating for Small and Medium Size Furniture Manufacturers Under Integrated Marketing Scheme in Peninsular Malaysia
The furniture industry in Malaysia has shown rapid expansion. It has been identified as a priority industry for development under the Second Industrial Master Plan (IMP) for the period of 1998 to 2005. Exports value for 1997 amounted to RM3.8 billion, but now the firm footage this industry has in...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English English |
| Published: |
1999
|
| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/9967/1/FH_1999_1_IR.pdf |