Electronic Service Quality Satisfaction, Trust And Loyalty: A Study On Online Banking In Penang.
Kajian ini dijalankan bagi mengkaji faktor-faktor yang menyumbang kepada kesetiaan pelanggan terhadap kualiti perkhidmatan elektronik. The purpose of the study is to investigate the factors contribute to customer loyalty in electronic services quality.
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| Format: | Thesis |
| Language: | English |
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2006
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| Online Access: | http://eprints.usm.my/25951/1/ELECTRONIC_SERVICE_QUALITY_SATISFACTION%2CTRUST_AND_LOYALTY.pdf |