Stakeholder salience and social responsibility: Study of small businesses in Malaysia
This study empirically examined the role of stakeholders’ influence on social responsibility practices of small businesses in Malaysia, and analysed the importance and current attention of small firms to these stakeholder groups using the Importance-Performance Matrix Analysis (IPMA). Findings of th...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://eprints.usm.my/29648/1/UsePLS_2015_submission_21.pdf |