Propensity Of Product Innovation In Malaysian Manufacturing Companies
The significance of new product development (NPD) to corporate success has drawn numerous studies over the last forty years. (NICB 1964; Cooper 1979, 1980; Calantone and Cooper 1981; Booz, Allen and Hamilton 1982; Maidique and Zirger 1984; Cooper and Kleinschmidt 1986, 1987, 1990). These studies...
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| Format: | Article |
| Language: | English |
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Asian Academy of Management (AAM)
1999
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| Online Access: | http://eprints.usm.my/35337/1/4-1-2.pdf |
| _version_ | 1825833259482742784 |
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| author | Januiliali, Wan Mohd Zain, Nordin |
| author_facet | Januiliali, Wan Mohd Zain, Nordin |
| author_sort | Januiliali, Wan |
| collection | USM |
| description | The significance of new product development (NPD) to corporate success has drawn
numerous studies over the last forty years. (NICB 1964; Cooper 1979, 1980; Calantone
and Cooper 1981; Booz, Allen and Hamilton 1982; Maidique and Zirger 1984; Cooper
and Kleinschmidt 1986, 1987, 1990). These studies have confirmed that new products
are crucial to the financial well being of companies, making product development an
inevitable function for most corporations. |
| first_indexed | 2024-03-06T15:05:08Z |
| format | Article |
| id | usm.eprints-35337 |
| institution | Universiti Sains Malaysia |
| language | English |
| last_indexed | 2024-03-06T15:05:08Z |
| publishDate | 1999 |
| publisher | Asian Academy of Management (AAM) |
| record_format | dspace |
| spelling | usm.eprints-353372017-07-04T07:59:27Z http://eprints.usm.my/35337/ Propensity Of Product Innovation In Malaysian Manufacturing Companies Januiliali, Wan Mohd Zain, Nordin HD28-70 Management. Industrial Management The significance of new product development (NPD) to corporate success has drawn numerous studies over the last forty years. (NICB 1964; Cooper 1979, 1980; Calantone and Cooper 1981; Booz, Allen and Hamilton 1982; Maidique and Zirger 1984; Cooper and Kleinschmidt 1986, 1987, 1990). These studies have confirmed that new products are crucial to the financial well being of companies, making product development an inevitable function for most corporations. Asian Academy of Management (AAM) 1999 Article PeerReviewed application/pdf en http://eprints.usm.my/35337/1/4-1-2.pdf Januiliali, Wan and Mohd Zain, Nordin (1999) Propensity Of Product Innovation In Malaysian Manufacturing Companies. Asian Academy of Management Journal (AAMJ), 4 (1). pp. 1-17. ISSN 1394-2603 http://web.usm.my/aamj/4.1.1999/4-1-2.pdf |
| spellingShingle | HD28-70 Management. Industrial Management Januiliali, Wan Mohd Zain, Nordin Propensity Of Product Innovation In Malaysian Manufacturing Companies |
| title | Propensity Of Product Innovation In Malaysian
Manufacturing Companies |
| title_full | Propensity Of Product Innovation In Malaysian
Manufacturing Companies |
| title_fullStr | Propensity Of Product Innovation In Malaysian
Manufacturing Companies |
| title_full_unstemmed | Propensity Of Product Innovation In Malaysian
Manufacturing Companies |
| title_short | Propensity Of Product Innovation In Malaysian
Manufacturing Companies |
| title_sort | propensity of product innovation in malaysian manufacturing companies |
| topic | HD28-70 Management. Industrial Management |
| url | http://eprints.usm.my/35337/1/4-1-2.pdf |
| work_keys_str_mv | AT januilialiwan propensityofproductinnovationinmalaysianmanufacturingcompanies AT mohdzainnordin propensityofproductinnovationinmalaysianmanufacturingcompanies |