Conceptual Operationalisation Issues Within The Context Of An International Study: Japanese And American Firms
Proper conceptualisation of key concepts is crucial to the development of any field of study. However, this is not necessarily true when it comes to the field of strategy. Although it is widely accepted that firm performance is an essential variable in the strategy literature and that diversifica...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Asian Academy of Management (AAM)
2012
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| Subjects: | |
| Online Access: | http://eprints.usm.my/36583/1/AAMJ_17.2.6.pdf |