Perceived Aesthetics Visual Design Elements Of A Packaging Design: A Preliminary Study

In this paper, an introduction to review of literatures on aesthetics that concern on the visual design elements. Several aspects are discussed: the visual design elements and the aesthetics values through product aesthetic evaluation. In a theoretical approach, qualitative method has been applied a...

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Bibliographic Details
Main Authors: Raja Abdul Rahman, Raja Intan Suhaylah, Bidin, Azman, Lim, Yan Peng
Format: Conference or Workshop Item
Language:English
Published: 2016
Subjects:
Online Access:http://eprints.usm.my/39300/1/PAPER_31.pdf