Islamic Ethics in Public Relations

Ethics is very important in human life. Ethical practice in public relations is crucial to protect the rights of stakeholders, to gain the trust and to build the reputation of any organization. Particularly, the practice of Islamic ethics in public relations can ensure the benefits of the organiza...

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Bibliographic Details
Main Authors: Haque, Md Shahidul, Ahmad, Jamilah
Format: Article
Language:English
Published: Zes Rokman Resources 2016
Subjects:
Online Access:http://eprints.usm.my/48822/1/KC4_101.pdf