Innovation As Success Factor For Smes' Business Performance At Northern Region Of Malaysia
The objective of this research is to examine the relationship between each innovation (product innovation, process innovation, marketing innovation, and organization innovation) and business performance (financial and non-financial performance) of Northern Malaysia's SMEs. Additionally, gove...
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Format: | Thesis |
Language: | English |
Published: |
2014
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Online Access: | http://eprints.usm.my/60807/1/24%20Pages%20from%2000001780216.pdf |