Tourists' real-time destination image of Kuala Lumpur
Purpose: This paper aims to capture real-time images of tourists during their visitation. This effort is to clarify a debate among scholars that there is a lack of current effort to genuinely represent an accurate image of the tourist experience during their visit. Previous studies on destination im...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Emerald Group Holdings Ltd.
2022
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Subjects: | |
Online Access: | http://eprints.utm.my/101642/1/SyedMuhammadRafy2022_TouristsRealTimeDestinationImage.pdf |