Aspect-based sentiment analysis of tourists’ revisit intention from tourists’ online reviews on theme parks
The investigation of tourists’ revisit intention (TRI) is crucial as it provides tourism destinations’ practitioners (TDP) with insights to revolutionise their customer offerings and enhance their business processes while operating at optimum costs. User-generated content (UGC) is beneficial in offe...
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Format: | Thesis |
Language: | English |
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2021
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Online Access: | http://eprints.utm.my/102858/1/NurShamillaSelamatMSC2021.pdf.pdf |