Social influence (part 5)
Persuasion is an attempt to change a person’s attitude. The components include the speaker, the subject of the speech and the hearer to whom the speech is addressed.
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| Format: | Teaching Resource |
| Language: | English |
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2012
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| Online Access: | http://eprints.utm.my/22737/1/Social%20Influence%20Part%205.pdf |